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Mountain Falls will take your breath away. Unfortunately, the same could not be said for their branding – so they turned to us. Our charge? Tell the Mountain Falls story in a way that truly captures the stunning beauty of the place, while also tapping into the unique sense of…
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Deer Creek is a cozy Class A motorcoach community of just 69 sites located smack in the heart of Virginia’s Blue Ridge Mountains. Like many boutique resorts, they’d done their level best to brand themselves over the years but realized they were long overdue for a marketing reboot that provided…
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How did an old orange grove left to despair become one of the most spectacular motorcoach resorts in America? It took plenty of vision, years of planning, and help from a marketing team that went way beyond marketing. We were there from day one and found ourselves on a journey…
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This began as an entire rebranding effort. Yacht Haven, to put it kindly, was a resort that had been neglected by previous owners and had tumbled into a state of awful disrepair. We were brought on by the new ownership team to rebrand the resort and amplify the 26+ million…
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The “Favorite Wharf Memory” campaign was based on stories we heard from guests after they visited this Gulf Coast resort destination. They shared great tales of fishing the back bay for Red Fish, cruising the azure water of the Gulf of Mexico, playing a round of golf at one of…
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When AIG Baker first approached us to help market their new family entertainment district called The Wharf, they had just broken ground on this “do anything you can imagine” destination. There was literally nothing to show other than dirt being moved around, so we figured, “lets show people what can’t be…
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On a chilly (for a south Floridian) morning in late August, as we woke up to the beauty of the fog covered Blue Ridge Mountains, it hit us. At 3,486 feet above sea level, everything is just a little above the ordinary. On this particular morning, we lucked into one…
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In the purest sense, Falcon Aerospace manufactures precision metal plates and space-age alloys. Cool? Sure. But not nearly as cool as what their passion for precision work leads to – awesome machines piloted by the best, brightest and bravest and taking all of us the edge of space, and back…
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As a kid, I grew up with two passions, advertising and aviation. One, I used to tag along with my dad on Madison Avenue. The other, I used to sit on a fence at the end of a dinky airport runway and watch the planes take off and land for…
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We’ve been a proud supporter of the Boys & Girls Clubs of Broward County for many years. When they asked us to create an annual event that would help raise funds for the kids, we jumped at the chance. Well, the fact that the event was to create Concours d’Elegance…
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