The “Favorite Wharf Memory” campaign was based on stories we heard from guests after they visited this Gulf Coast resort destination. They shared great tales of fishing the back bay for Red Fish, cruising the azure water of the Gulf of Mexico, playing a round of golf at one of the region’s premier courses, or just taking a relaxing trip down the lazy river at the Oasis. We learned there were just too many great memories to have just one favorite. The Memories campaign also left us with a favorite Wharf memory of our own – a “Best of Show” Addy.
Client : AIG Baker
Categories :  Advertising, Branding, Marketing, Print, Out-Of-Home