Pro Player Stadium

It was the millennial year of 2000, a year earlier Jimmy Johnson had retired followed shortly thereafter by Dan Marino. At Pro-Player Stadium, you saw more orange seats than those of the aqua jerseys traditionally worn by Dolph-fans. We created this campaign for the stadium to introduce a new team of soon-to-be pro bowlers to South Florida. It was inspired by posters that we remembered from growing up north of the Yankees and Mets players published in the NY Daily News. Being life-long fans of the Dolphins, this was our way to give tribute to the team and a chance to learn a little bit more about many soon to be favorite Dolphins. You know who we’re talking about Zack Taylor…or was that Jason Thomas?
Client : Pro Player Stadium
Categories :  Advertising, Branding, Marketing, Print, Broadcast